We share our insights in a style that makes them easy to use and pass on.

Here’s what you can expect from our final deliverable

Insights Workshop

We present all of our insights in a workshop format so that you can ask questions, dig deeper, and challenge. We’ll use your feedback to iterate on our final deliverables as needed.

At-a-glance Scorecards

We’ll leave you with a scorecard outlining your goals, how confident we are that the idea can achieve those goals, and why. All backed up by our research and testing. We’ll also create a second scorecard with a stack ranked list of the assumptions discussed, our confidence in each, and why.

Sharing Memo

You might want to share this project with your team or investors, so let us save you the work of summarizing it for them. We’ll include a one page doc with our key insights and recommendations. Ready for you to send as-is or edit to make your own.

Next Steps

Every answer leads to another question. We’ll leave you with a recommendations of possible next steps to continue to increase your confidence as well as adjacent ideas that might be worthy of consideration.

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